APGL also runs the Food Junction and Delifrance chains in Singapore. It also owns popular brands such as Sunshine, Gourmet, and Buttercup. SCS Butter is one of the house brands under listed Auric Pacific Group Limited (APGL). Keep calm and carry on cooking on the SCS Dairy Facebook page. SCS invites you to ‘Like’ the SCS Facebook page as it will be a one stop page for all your baking and cooking inspirations and communications.īe prepared to cook up a storm with the SCS Facebook page! Expect exhilarating weekly contests and attractive prizes to be won. The SCS Dairy Facebook page will be a one-stop centre that shares baking and cooking tips, easy-to-follow recipes, events information and updates, and inspirations from the online community. What is the new SCS Dairy Facebook page all about? “With the emergence of young entrepreneurial and aspiring chefs, we are excited to be on this platform to make sure SCS supports and continues to fuel such a passion for baking through relevant mediums” shares Nicholas Koh, Head of Marketing (Housebrand), Auric Pacific Marketing Pte Ltd. Now SCS would like to continue spreading the goodness of our products by reaching out to the public on its Facebook page.īeing a brand popularised by the older generations, SCS acknowledges that to stay relevant and to reach out to the more tech savvy and younger crowd, a SCS Dairy Facebook page is the natural progression to ensure the continuation of cooking and baking traditions. The recognition of uncompromised product quality over the years has ensured that SCS remains a favourite household brand that is trusted through generations. Over the years of changes, our loyal customers make spreading SCS butter a part of their lives. It is a sign of things to come for branding, advertising and promotions in the near future. I find it rather interesting to see such a traditional brand embrace social media.

Here is a picture of SCS product offerings to refresh memories:

I believe most of us have tasted a product or two from SCS before. They sent me some nice little cupcakes in conjunction with the launch announcement: Cupcakes from SCS Butter The number one local butter brand, SCS, recently launched its first ever social media platform – an official Facebook Page.

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